Check Upcoming Events

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Upcoming Event

Social by Design - Helping Businesses get the most out of their Social Media Presence

Date of Event: 18.04.2012
Region: Dublin
Speaker: Rick Kelly
Venue: O'Callaghan Alexander Hotel
Price for SII Members: EUR FREE
Price for non-SII Members: EUR 80
Type of Event: Breakfast Seminar

Rick Kelly, Director of EMEA Sales, Facebook

Rick joined Facebook in June of 2009 as the Director of EMEA Sales within the Global Marketing Solutions team. In this role, Rick helps oversee Facebook's expanding advertising efforts with an emphasis on emerging brands, ad agencies and large direct response advertisers. Rick spent seven years starting and leading similar teams for Yahoo! in both Boston and Barcelona, Spain. A native of Boston, Rick currently lives in Dublin with his wife Kim and son Ben.

Rick will be exploring how businesses can leverage Facebook to amplify stories and generate word of mouth marketing at scale through the use of tools such as Pages, Sponsored Stories and the Facebook Platform which provide businesses with opportunities for greater engagement with their target audience than ever before.

This event is free to attend for current members of the Sales Institute of Ireland. The rate for non-members is €80 to be paid prior to the event. To reserve your place, please contact Yvonne at the Sales Institute on 01 662 6904 or e-mail info@salesinstitute.ie

Angela McGowan, Chief Economist, Northern Bank

Date of Event: 29th March 2012
Region: Northern Ireland
Speaker: Angela McGowan, Chief Economist, Northern Bank
Venue: Belfast
Price for SII Members: GBP Free
Price for non-SII Members: GBP 45
Type of Event: Breakfast Seminar

Angela McGowan, Chief Economist, Northern Bank

Angela McGowan is the Chief Economist of Northern Bank which is part of Danske Bank, one of the largest banks in Denmark and a leading player in the Scandinavian financial markets. As Northern Bank’s chief economist Angela provides analysis, commentary and insights on Northern Irish, UK and global economic trends, in particular those elements of economic performance which impact the Bank's personal and business portfolios. She regularly contributes through expert commentary on issues impacting the local economy in regional and national media and also reports on economic statistics and trends to the Northern Bank’s parent company Danske Bank in Copenhagen. Angela currently represents Northern Bank as part of the Invest Northern Ireland’s economist forum.

This event is free to attend for current members of the Sales Institute of Ireland. The rate for non-members is £45 to be paid prior to the event. To reserve your place, please click the 'Book Now' button below or contact Yvonne at the Sales Institute on +353 1 662 6904 or e-mail info@salesinstitute.ie

The Inner Game and How the Lessons of Golf Can Help Sales Professionals

Date of Event: 28th March 2012
Region: Dublin
Speaker: Neil O'Brien, Sports Psychologist
Venue: The Alexander Hotel, Dublin 2
Price for SII Members: EUR FREE
Price for non-SII Members: EUR 80
Type of Event: Breakfast Seminar

The Inner Game – How the Lessons of Golf Can Help Sales Professionals

A presentation of Golf Psychology by Neil O’Brien.

An excellent event for members to bring along some of their clients who are also golfers as a relationship building fun event that they’ll get immediate benefit from.

Neil O’Brien will explain the psychology of golf and cover such topics as:

Concentration

- Why 0% concentration is important if you have 100% of something else.

- Concentration is dependent on environmental factors, find out what these are and how to create them.

Course Management

- The art of damage limitation and the ability to Win Ugly.

- The Top 5 amateur mistakes that the pros never make.

Putting

- How to have the winning putting attitude

- The 3 situations that every club golfer experiences which makes them, in that moment, the best putter in the world!

- How to Not 3-putt ever again.

Neil has advised on these topics with Ryder Cup, Walker Cup and Curtis Cup golfers. He has spoken at corporate golf events and has delivered a similar session to over 30 golf clubs around the country.

This event is free to attend for current members of the Sales Institute of Ireland. The rate for non-members is €80 to be paid prior to the event. To reserve your place, please click on the 'Book Now' button below or contact Yvonne at the Sales Institute on 01 662 6904 or e-mail info@salesinstitute.ie

Customer Loyalty and Retention

Date of Event: 14th March 2012
Region: Dublin
Speaker: William Sparkes
Venue: O'Callaghan Alexander Hotel, Dublin 2
Price for SII Members: EUR Free
Price for non-SII Members: EUR 80
Type of Event: Breakfast Seminar

William Sparkes, Loyalty Programmes Manager, AXA Insurance Ireland

William Sparkes is AXA Ireland’s Loyalty Manager who created, developed and implemented AXA Ireland’s award winning customer loyalty programme AXA Plus. The programme with over 600,000 members makes it one of the largest and most successful loyalty programmes in the country and is also unique within the Financial Sevices industry. With over 30 years Sales and Marketing experience in the financial services industry, William has a deep understanding and proven track record in sales, customer acquisition, client management and channel management in both the direct and indirect markets.

A winner of the 2011 All Ireland Marketing Award for CRM / Customer Care, William is also an ACII Chartered Insurer, MMII and a Fellow of the Sales Institute of Ireland.

William will discuss how to maximise existing customer relationships, attract new customers and ultimately help you grow your bottom line.

Sales Skills Series - Half Day Training Workshop

Date of Event: 29.02.2012
Region: Dublin
Speaker: Andrew Keogh, Aristo, David Malone, Evolve, Brian Colbert, Inst. of NLP, Dermot Rice, Priority Management, Richard Newman, M62
Venue: The Orion Suite, The Clarion Hotel, IFSC, Dublin 1
Price for SII Members: EUR Free to attend for Members of the Sales Institute
Price for non-SII Members: EUR Workshop exclusive to Members only
Type of Event: Training Workshop
Sponsor: Priority Management

How to Stop Selling and Increase Your Sales

Andrew Keogh, MD, Aristo

Andrew Keogh has been an entrepreneur & sales professional for the last 25 years. He started his first business in 1988 supplying specialist equipment and components to the Electronics and Aircraft Industry, primarily dealing with multi-nationals in Ireland and overseas. This experience ensures that events run by Aristo, the company founded by Andrew some 5 years ago to promote his unique style of coaching, are always exciting, educational and entertaining. In recent years Andrew has coached numerous start-up companies to Pitch to potential investors. In his presentation Andrew will teach you how to stop selling and increase your sales. His presentation content will include:

Have your clients tell you how to sell more
Learn how to get more time in front of your prospects
Develop increased confidence and creativity when pitching for new business

How to Structure a Prospecting Call to Maximise Your Influencing Skills

David Malone, Director, Evolve Consultants

David is an Executive Director with Evolve Consultants and has spent over 15 years in training and education. Prior to working with Evolve David was a training manager with both Esat Telecom Group (BT Ireland) and Irish Permanent plc (Permanent TSB). More recently, at Evolve, David specialises in management development, personal development and sales / service training. He has a proven track record in helping B2B sales professionals improve their bottom line sales results via tailored training and coaching initiatives. Dave is also widely regarded as one of Ireland’s best training programme designers and does a lot of work in this area for clients. He regularly speaks on the Irish business circuit.

Profiling Prospects - How to Earn the Right to Influence

Brian Colbert, Owner, Irish Institute of NLP

Brian Colbert is regarded as one of the leading consultants in the area of Personal Growth in Ireland and is a Licensed Master Trainer of NLP. Such are his insights into the whole area of Personal Development that he must truly be regarded as a pioneer. With his array of powerful insights and ideas on how to unlock individual potential by accessing the power of the human mind, he has already directed thousands of people towards achieving their true potential. Successful Sales Professionals know that best results are not achieved through selling but instead by getting the prospect to buy. Just as much as your product or service needs to be fit for purpose, so too does your pitch.

How to structure and deliver killer presentations

Richard Newman, Partner & Sales Director, M62 Visual Communications

Richard Newman is a presentation consultant and professional speaker with over 10 years experience in writing and and producing presentation. He has written hundreds of presentations and coached thousands of presenter’s worldwide, working with businesses ranked in the Global 500 list of top international companies including Microsoft, HP, Siemens and Citigroup. Drawing on a wealth of corporate experience Richard has worked with some of the most respected organizations and business leaders including Sony’s CEO, helping them to define their message and deliver more impressive, engaging, memorable and therefore effective presentations. He has helped his m62 clients achieve a win rate of over 80% on their key specific bid presentations and helped thousands of presenters win more business. Richard speaks regularly at international conferences and events.

In his presentation, ‘How to structure and deliver killer presentations’ Richard will share some secrets on what makes a memorable presentation in terms of content, sequence and I.P. techniques to copper fasten pitch winning opportunities. m62’s unique approach to PowerPoint has helped thousands of presenters make a unique impression and deliver measurable results. Discover more about how to structure compelling sales and marketing messages using their ‘Killer Presentations’ approach to PowerPoint.

How to Manage Your e-mail efficiently and Increase Your Productivity

Dermot Rice, MD, Priority Management

While e-mail has the potential to be a huge productivity booster, more often this is not the case as people don’t have the skills to manage e-mail effectively. ‘Many people feel they have too much to do with too little time and their Inbox rules them, explains Dermot Rice, who runs the Priority Management in Ireland. “If you aren’t careful, technology can actually increase your workload rather than increase your productivity.”

Priority Management is an International Training Company and for more than 30 years the company has provided Best Practice training in business skills to corporations and individuals around the globe. The company’s unique Workload & Priority Management Training Programmes utilising MS Outlook, Lotus Notes, Blackberry, I-Phone, I-Pad and Groupwise teach you how to gain control of your workload, stay focused on your priorities and track multiple lines of communication. This enables sales managers and sales teams to eliminate wasted effort dealing with emails inefficiently and spend the extra time closing sales, keeping the client happy and increasing revenue.

Dermot Rice will outline proven and effective tips and strategies for dealing with e-mail in a way that saves time and increases productivity.

This event is exclusive to members of the Sales Institute and is free to attend. To reserve your place please click here or contact the Sales Institute on 01 662 6904 or e-mail info@salesinstitute.ie

The Power of Focus - Winning the ‘Inner’ Game

Date of Event: Thursday 23rd February 2012
Region: Munster
Speaker: Bryan Dunlop, Motivational Speaker, Trainer and former Gurkha
Venue: The Clarion Hotel, Lapps Quay, Cork
Price for SII Members: EUR 15 (catering charge)
Price for non-SII Members: EUR 80 (to include catering charge)
Type of Event: Breakfast Seminar

Bryan was born in Zambia to Irish parents. His first taste of real success was winning the Junior Rowing Championship of Ireland as an 18 year old. He was then selected to row for Ireland in 1980. Having joined the British Army, he gained a place at the Royal Military Academy Sandhurst before winning the opportunity to serve with the elite 2nd Gurkha Rifles.

Bryan served with Gurkhas all over the world for six years and this included operational experience. He left the Gurkhas in 1990 and spent a year in Nepal leading climbing, trekking and white water rafting expeditions. He then took a team of Gurkhas to Africa to work on a diamond mine in Angola. When the mine was overrun by UNITA terrorists, Bryan and his team were taken into captivity. Released after three days and flown to safety in Namibia, Bryan returned to war torn Angola within two days and took his Team back with him.

Following on from his experiences in Africa, Bryan embarked on a career in sales, initially as a sales man and then as a sales coach. During this time, Bryan developed his ability to measurably develop both attitude and skills. He established Tailor Made Training Ireland in 2001. His Clients now include The Royal Bank of Scotland Group, Standard Life Assurance Company, the Lloyds Banking Group, Sporting Teams, Public Sector Businesses and SMEs.

Bryan is a member of the Institute of Directors and a business mentor for the Princes Trust in Northern Ireland.

Tickets for this event cost €15 for members of Sales Institute of Ireland and include a cooked breakfast. The rate for non-members is €80, to be paid prior to the event. To reserve your place please click the 'Book Now' button below or contact Yvonne at the Sales Institute on 01 662 6904 or e-mail info@salesinstitute.ie

FMCG Breakfast Seminar

Date of Event: Wednesday 8th February 2012
Region: Dublin
Speaker: Pat Magee MD, Irish Distillers Pernod Ricard Ireland and David Hill, The Nielsen Company
Venue: The O'Callaghan Alexander Hotel
Price for SII Members: EUR Free
Price for non-SII Members: EUR 80
Type of Event: Breakfast Seminar

Pat Magee, Managing Director, Irish Distillers Pernod Ricard Ireland

Pat Magee joined Irish Distillers in July 2007 as Business Unit Director – Retail. In July 2009 he became Sales Director – Retail, Irish Distillers and since October 2011 he has been Managing Director Irish Distillers Pernod Ricard Ireland.

In his presentation Pat will discuss "The Jameson success story" and describe how it has grown to become an internationally recognised brand.

Jameson has achieved global sales in excess of 3.7 million cases putting it into the Top 30 Spirits brands worldwide. Its ambition is to be one of the Top 10 Spirits brand worldwide by 2020. Pat will discuss the achievements to date and the planned progress to Top Ten status.

For more facts and figures about the Jameson success story check out page 48 of Bord Bia's recently published export report.

David Hill, Vice President Client Consulting, The Nielsen Company

As Vice President Client Consulting, David works with clients such as Reckitt Benckiser, Danone, Heinz and Unilever to develop, test and launch their NPD strategy. Before joining Nielsen, David was with Unilever in a number of marketing roles over a 20 year period and his responsibilities included developing the innovation and advertising for brands such as Domestos, Cif and Sun. He has also lead some major brand repositioning work in Laundry on the Omo “Dirt is Good” and Surf “Smart Shopper” brands, designed to reinvigorate and grow brands that, although iconic, risked being commoditised. David has worked in a number of geographies including Africa, Middle East, Eastern and Western Europe.

In a special presentation for the Sales Institute of Ireland, David Hill will discuss "The importance of differentiation, relevance and investment in FMCG brands". With the Economic Crisis placing a greater emphasis on pricing and promotion, it is even more important for brands to delight consumers and to deliver value for which they are prepared to pay. Drawing on some successful examples, David will identify key drivers of value growth.